Leadfeeder

leadfeeder.com
Visitor Identification Free Plan AutomationWorkflowsAnalyticsCRMAPI

Leadfeeder pricing 2026 (rebranded as Dealfront Web Visitors after the April 2023 Echobot merger) starts at $0/month on the Lite plan (100 company IDs, 7-day data window) and $99/month on annual billing for the entry paid tier (50 identified companies). Twelve usage tiers scale to $1,199/month annual for 20,001–40,000 companies; monthly billing adds roughly 43% across every tier (dealfront.com, 2026). All paid tiers include unlimited visitor history, full company details, and two-way CRM sync with HubSpot, Salesforce, Pipedrive, Zoho, and Microsoft Dynamics 365. One login can monitor multiple websites in a single workspace, and a 14-day free trial unlocks the Website Visitor Identification plan with no credit card. The trade-off: identification only — no chat widget, no messaging inbox, no outreach tools.

Converge
Converge Team ·

Leadfeeder is a visitor identification tool known for company-level website visitor identification with crm integrations. Turn pageviews into pipeline. It's best suited for b2b companies wanting to identify anonymous website visitors at the company level for sales outreach and prospecting.

Below you'll find a detailed breakdown of Leadfeeder's features, pricing, strengths, and weaknesses to help you make an informed comparison with alternative platforms.

Category Visitor Identification Tool
Starting Price From $99/mo
Pricing Model Usage-based
Best For B2B companies wanting to identify anonymous website visitors at the company level for sales outreach and prospecting
Free Plan Yes

Leadfeeder Key Features

Website visitor identification
Company-level tracking and analytics
Google Analytics integration
CRM integrations (Salesforce, HubSpot, Pipedrive, Zoho)
Automatic lead scoring
Custom feeds and filtering

Leadfeeder Strengths & Limitations

Strengths

  • High company recognition rate with multiple data providers
  • User-friendly interface with easy setup
  • Strong CRM integrations for sales workflows
  • Good lead qualification and scoring features
  • Valuable for B2B prospecting and ABM campaigns
  • Free plan available for testing and small businesses
  • GDPR compliant with EU-based data processing
  • Custom filtering helps focus on relevant leads

Limitations

  • Only identifies companies, not individual visitors
  • Pricing scales with traffic (can get expensive quickly)
  • Limited to IP-based identification methods
  • Requires decent traffic volume to generate meaningful value
  • No live chat or support inbox functionality
  • Cannot engage visitors directly - identification only
  • Data retention limits on lower tiers

Leadfeeder Pricing

Lite (Free)
Up to 100 companies/month · 7-day visit history
$0/mo 7-day data window means anything older than a week disappears permanently
Website Visitor ID — Up to 50 companies
Unlimited visitor history · Full company details
$99/mo annual ($141/mo monthly) Annual billing required for the $99 rate — monthly billing is +43%
Website Visitor ID — 1,001-2,000 companies
Unlimited visitor history · Display ads from website lists
$389/mo annual ($556/mo monthly) Bill auto-scales with traffic — successful marketing campaigns increase costs

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$49/month flat. Up to 15 agents. 7-day free trial, no credit card required.

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Frequently Asked Questions

Leadfeeder's Website Visitor ID — 101-200 companies plan costs $143/month. $143/mo annual, 101-200 identified companies For comparison, Converge costs $49/month flat for up to 15 team members.

Leadfeeder is best suited for b2b companies wanting to identify anonymous website visitors at the company level for sales outreach and prospecting. Its standout feature is company-level website visitor identification with crm integrations.

There are 7+ platforms you can compare with Leadfeeder in the visitor identification tool category. Each comparison above shows detailed feature and pricing differences to help you choose.

Leadfeeder pricing in 2026 (now sold under the Dealfront Web Visitors brand) starts at $0/month on the free Lite plan, which reveals up to 100 identified companies per month with only 7 days of visit history (dealfront.com, 2026). The cheapest paid Website Visitor Identification tier is $99/month on annual billing for up to 50 identified companies; that same tier costs $141/month if you pick monthly billing. The price ladder then climbs by company-identification volume: $119/mo for 51–100 companies, $143/mo for 101–200, $215/mo for 201–400, $299/mo for 401–700, $329/mo for 701–1,000, $389/mo for 1,001–2,000, $419/mo for 2,001–3,000, $509/mo for 3,001–5,000, $719/mo for 5,001–10,000, $899/mo for 10,001–20,000, and $1,199/mo for 20,001–40,000 — all on annual billing (monthly adds roughly 43%). Above 40,000 companies is custom-quoted. The Dealfront Platform tier (Web Visitors + Prospecting) starts at $399/month annual on seats + credits.

Yes — but only as a brand front-end. Leadfeeder and Echobot merged in April 2023 to form Dealfront; the public-facing pricing page now lives at dealfront.com/pricing-web-visitors and the in-app surface has been progressively rebranded. As of 2026 the product you would have called "Leadfeeder" is sold as Dealfront Web Visitors, but the leadfeeder.com domain still resolves and the underlying tracker script, JavaScript identifier (ldfdr), and app subdomain (app.leadfeeder.comapp.dealfront.com) are recognizable to existing customers. The bigger structural change is that Web Visitors is now one module inside the larger Dealfront platform alongside Target (prospecting database), Connect (company profiles), Datacare (data enrichment), and Promote (IP-based display advertising). You can still buy Web Visitors alone on the $0/$99+ tiers, but Dealfront sales typically pushes the bundled Platform plan once usage scales. If you're still deciding whether identification is the right category for your business at all, see do you need website visitor identification software?.

The cheapest Leadfeeder plan is the free Lite plan at $0/month: 100 identified companies per month, 20 contact reveals, the browser extension, and a hard 7-day visit-history window (dealfront.com, 2026). The cheapest paid plan is Website Visitor Identification at $99/month billed annually (= $1,188/year up front) for up to 50 identified companies; the same tier is $141/month if you pay monthly, so annual saves 30%. There is also a 14-day free trial of Website Visitor Identification that requires no credit card — at the end of the trial you are automatically downgraded back to the free Lite plan unless you purchase a subscription. The Lite plan's 7-day data retention is the catch: if you don't log in within a week, leads from earlier in the month are gone permanently, which makes Lite impractical as a long-term operational tool.

At the 50-company entry tier the headline prices look identical: Snitcher charges $49/month annual ($79/month monthly), while Leadfeeder/Dealfront charges $99/month annual ($141/month monthly) — Snitcher is roughly half the price for the same identification volume (snitcher.com, 2026; dealfront.com, 2026). At 5,000 identified companies, Snitcher tops out its standard ladder at $529/month versus Leadfeeder at $509/month — effectively the same. Above 5,000 companies Leadfeeder continues to publish public tiers up to $1,199/month for 40,000 companies, whereas Snitcher moves to custom enterprise pricing. Both bill per identified company, not per seat or per website. The key differences sit outside the price ladder: Leadfeeder publishes 12 named tiers vs Snitcher's 10, Leadfeeder bills per website (multi-domain sites pay multiple subscriptions) while Snitcher allows unlimited websites under one account, and Leadfeeder ships inside Dealfront's broader platform (Target/Connect/Datacare) while Snitcher stays scoped to identification + enrichment. See our Leadfeeder vs Snitcher comparison and Snitcher pricing page for the side-by-side tier math.

Yes. Leadfeeder/Dealfront Web Visitors subscriptions are scoped to a single website per paid plan (dealfront.com FAQ, 2026). One login ID can monitor multiple sites under the Website Visitor Identification plan, but each tracked domain consumes its own identification quota and is billed as a separate subscription line. A company with a marketing site, a product docs site, and a blog on different domains therefore needs three Leadfeeder subscriptions — the cheapest setup is 3× $99/month annual = $297/month for 50-company tiers across all three sites. Free 14-day trials are also one-per-domain. This per-website model is the single biggest cost multiplier for agencies and multi-brand SaaS companies and is the most common source of "my Leadfeeder bill is higher than I expected" complaints in G2 reviews.

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