CRM

Copper + Converge

Converge Converge Team

Google Workspace CRM

Category
CRM
Popularity
Medium

Copper is a customer relationship management platform designed specifically for Google Workspace users. It integrates smoothly with Gmail, Google Calendar, Google Drive, and other Google applications, providing a native CRM experience without requiring users to leave their familiar Google environment.

Built with simplicity and user adoption in mind, Copper eliminates the complexity often associated with traditional CRM systems. The platform automatically captures email interactions, syncs calendar events, and provides intelligent insights to help sales teams build stronger customer relationships and close more deals.

30K+

companies use Copper CRM, built specifically for Google Workspace. It's the only CRM that lives entirely within Gmail and Google apps. — Copper, 2025

Integration Capabilities

What You Can Do

  • Sync Copper data with Converge
  • Automate workflows between platforms
  • Enrich customer profiles with CRM data
  • Trigger actions based on support events

How It Connects

  • Zapier (no-code automation)
  • Make (visual workflow builder)
  • Converge API (custom integration)
  • Webhook events for real-time sync

Use Cases

Google Workspace Integration: use deep integration with Gmail to automatically log email conversations, track communication history, and access CRM data directly from your inbox. Calendar integration ensures all meetings and follow-ups are captured and associated with the right contacts and opportunities.

Relationship Mapping: Build comprehensive relationship maps by connecting contacts within organizations and tracking interaction history across your entire team. This helps identify warm introductions, understand decision-making processes, and coordinate team efforts for complex B2B sales.

Tip

Sync support conversations to Copper to give Gmail-native teams full customer context without leaving their inbox. This is especially valuable for agencies and consulting firms.

Mobile Sales Management: Access complete CRM functionality on mobile devices with native iOS and Android apps. Sales reps can update deal information, log activities, and access customer data while on the go, ensuring no important information is lost between meetings.

Key takeaway

Copper integration works best for Google Workspace-native teams. If your team lives in Gmail, Copper provides CRM context where they already work.

How to Connect

Google Workspace Connection: Begin by connecting Copper to your Google Workspace account through the admin console. Configure user permissions and enable automatic email sync to start capturing communication history immediately. Set up calendar integration to track meetings and follow-up activities.

Data Migration: Import existing customer data from spreadsheets, other CRM systems, or business applications. Map fields appropriately and clean data during the import process to ensure accuracy. Configure custom fields and pipeline stages to match your sales process.

Team Training: Since Copper works within Google Workspace, training is typically minimal. Focus on teaching team members how to access CRM features from Gmail, create opportunities, and use mobile apps for field sales activities. Set up reporting dashboards to track key metrics and team performance.

Zapier

Connect Copper and Converge through Zapier's no-code automation.

Make

Build custom workflows with Make's visual builder.

API

Use Converge's API for custom integrations.

Ready to try Converge?

$49/month flat. Up to 15 agents. 14-day free trial, no credit card required.

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Frequently Asked Questions

Converge connects with Copper through Zapier, Make, or direct API integration. This allows you to sync data between Copper and your customer support inbox.

You can connect Copper to Converge via three methods: Zapier (no-code automation), Make (visual workflow builder), or Converge's API for custom integrations.

Converge's API and webhook features are included in the $49/month flat rate. Third-party automation tools like Zapier or Make may have their own pricing.