Groove vs Textline
Converge Team
Side-by-side comparison for 2026
| Feature | Groove | Textline |
|---|---|---|
| Starting Price | From $25/seat/mo | From $100/mo |
| Best For | Small teams focused on email-based customer support | Small businesses needing simple SMS messaging |
| Standout Feature | Simple, user-friendly help desk interface | Streamlined SMS-only experience |
| Free Plan | ✗ | ✓ |
| G2 Rating | 4.5 | 4.2 |
Groove and Textline serve different segments of the customer support market. Groove is a traditional helpdesk solution focused on email and ticket management, while Textline specializes in business SMS and text messaging support.
With Groove's higher G2 rating (4.5 vs 4.2) but Textline's SMS-first approach, the choice depends on your primary communication channels and team structure.
Feature Comparison
Groove excels at traditional helpdesk features including shared inboxes, collision detection, and email automation. Its interface is designed for teams managing high volumes of email tickets.
Textline focuses exclusively on SMS and text messaging, offering features like bulk messaging, automated responses, and phone number management that Groove lacks.
The platforms serve fundamentally different use cases - Groove for email-heavy support teams, Textline for businesses prioritizing text-based customer engagement.
Pricing Comparison
Groove's per-agent pricing ($16-$56/agent/month) scales with team size, making it cost-effective for smaller teams but expensive for larger ones.
Textline's flat-rate pricing ($39-$149/month) can be more economical for larger teams, though costs may increase with high message volumes or additional phone numbers.
Groove
Pros
- ✓ Clean, intuitive interface
- ✓ Good email management
- ✓ Solid knowledge base features
Cons
- ✗ Per-agent pricing gets expensive
- ✗ Limited social media integration
- ✗ Basic live chat functionality
Textline
Pros
- ✓ Simple SMS-focused interface
- ✓ Good team collaboration features
- ✓ Reasonable pricing for SMS
Cons
- ✗ SMS only - no other channels
- ✗ Message limits with overage fees
- ✗ Limited automation capabilities
Verdict
Choose Groove if you need comprehensive email-based support with strong ticket management. Choose Textline if SMS and text messaging are central to your customer communication strategy.
Choose Groove if: You need robust email ticket management, have a smaller support team, and prefer traditional helpdesk workflows.
Choose Textline if: SMS is your primary support channel, you have a larger team, or you need specialized text messaging features.
Alternative: Consider Converge at $49/month flat rate for teams wanting comprehensive multi-channel support without per-agent fees.
Looking for more options? Browse all 750+ platform comparisons, or see all Groove comparisons and all Textline comparisons.