Birdeye vs HubSpot Service Hub
Converge Team
Side-by-side comparison for 2026
| Feature | Birdeye | HubSpot Service Hub |
|---|---|---|
| Starting Price | From $299/mo | From $90/seat/mo |
| Best For | Large enterprises needing comprehensive reputation management | Mid to large enterprises already using HubSpot's ecosystem who need comprehensive customer service management with deep CRM integration |
| Standout Feature | Advanced reputation monitoring and management | Deep integration with HubSpot's full marketing, sales, and service ecosystem provides unmatched customer lifecycle visibility |
| Free Plan | ✗ | ✓ |
| G2 Rating | 4.4 | 4.4/5 |
Birdeye and HubSpot Service Hub target different aspects of customer experience management. Birdeye specializes in reputation management and customer experience for local businesses, while HubSpot Service Hub provides comprehensive service management with CRM integration.
Your choice depends on whether you prioritize reputation management and local business features or need integrated service management capabilities.
Feature Comparison
Birdeye excels in reputation management with automated review requests, review monitoring across 150+ sites, social media management, and customer surveys. Their platform includes webchat, text messaging, and listings management specifically designed for local businesses.
HubSpot Service Hub focuses on service management with ticketing, knowledge base, live chat, customer feedback tools, and seamless CRM integration. Their strength lies in managing customer service operations and tracking service performance metrics.
Birdeye is purpose-built for reputation and local customer experience, while HubSpot provides broader service management capabilities for businesses of all types.
Pricing Comparison
Birdeye ranges from $299 to $599 monthly, positioning it as an enterprise solution for businesses serious about reputation management. The pricing includes multiple locations, review management, and customer experience tools.
HubSpot Service Hub starts free and scales to $130 per agent monthly. For small teams, HubSpot can be more cost-effective, but larger teams may find Birdeye's flat-rate pricing competitive when factoring in per-agent costs.
Birdeye's higher entry price reflects its specialized feature set, while HubSpot's per-agent model scales with team size and usage needs.
Birdeye
Pros
- ✓ Comprehensive reputation management
- ✓ Strong analytics and reporting
- ✓ Multi-location support
Cons
- ✗ Very expensive pricing
- ✗ Complex interface
- ✗ Steep learning curve
HubSpot Service Hub
Pros
- ✓ Seamless integration with HubSpot CRM and marketing tools
- ✓ Comprehensive automation and workflow capabilities
- ✓ Robust reporting and analytics features
Cons
- ✗ Expensive per-agent pricing model can become costly
- ✗ Complex setup and learning curve for new users
- ✗ Many advanced features locked behind higher-tier plans
Verdict
Choose Birdeye if you're a multi-location business needing reputation management, review generation, and local customer experience tools. Choose HubSpot Service Hub if you need comprehensive service management with CRM integration.
Choose Birdeye if: You're a multi-location business prioritizing reputation management, need automated review generation, or want comprehensive local customer experience tools.
Choose HubSpot Service Hub if: You need integrated service management, want CRM connectivity, or have a small team that can benefit from their free tier.
Consider Converge at $49/month flat rate if you need essential customer support features without the complexity and cost of enterprise reputation management or per-agent pricing.
Looking for more options? Browse all 750+ platform comparisons, or see all Birdeye comparisons and all HubSpot Service Hub comparisons.