Gorgias vs Smooch (Sunshine Conversations)
Converge Team
Side-by-side comparison for 2026
| Feature | Gorgias | Smooch (Sunshine Conversations) |
|---|---|---|
| Starting Price | From $360/mo | From $115/seat/mo |
| Best For | Ecommerce brands and online stores that need deep platform integrations and want to turn support conversations into sales opportunities | Existing Zendesk customers needing omnichannel messaging |
| Standout Feature | Deep ecommerce integrations that allow agents to view orders, process refunds, and manage customer data without leaving the support platform | Deep integration with Zendesk ecosystem |
| Free Plan | ✗ | ✗ |
| G2 Rating | 4.6/5 | 4.2 |
Gorgias ($10-$900/mo, G2 4.6) is an ecommerce-focused customer service platform with deep Shopify integration, while Smooch ($19-$99/agent, G2 4.3) provides omnichannel messaging APIs and conversation management.
Feature Comparison
Gorgias provides ecommerce-specific features like order tracking, refund processing, and revenue attribution. Smooch offers omnichannel messaging APIs, conversation routing, and integration capabilities across multiple messaging platforms.
Pricing Comparison
Gorgias pricing ranges from $10-$900/mo based on ticket volume and features. Smooch charges $19-$99 per agent per month depending on feature requirements and conversation volume.
Gorgias
Pros
- ✓ Excellent ecommerce platform integrations with order management capabilities
- ✓ Powerful automation and AI features that reduce manual work
- ✓ Unified inbox that consolidates all customer communications
Cons
- ✗ Pricing can become expensive for high-volume support teams
- ✗ Complex setup process for advanced automation rules
- ✗ Limited notification options for new tickets
Smooch (Sunshine Conversations)
Pros
- ✓ Strong Zendesk integration
- ✓ Good channel coverage
- ✓ Mature platform
Cons
- ✗ Per-agent pricing gets expensive
- ✗ Complex setup process
- ✗ Limited customization options
Verdict
Gorgias excels for ecommerce businesses requiring integrated order management and customer service automation, while Smooch is superior for businesses needing flexible omnichannel messaging APIs and custom conversation workflows.
Choose Gorgias for comprehensive ecommerce customer service or Smooch for flexible omnichannel messaging APIs. For unified customer communication with simple pricing, Converge provides all-in-one messaging at $49/mo flat rate.
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