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- Drift vs Tawk.to
Drift vs Tawk.to
Side-by-side comparison for 2026
| Feature | Drift | Tawk.to |
|---|---|---|
| Starting Price | From $2500/mo | From $58/mo |
| Best For | Large enterprises with complex B2B sales processes | Businesses needing free website live chat |
| Standout Feature | Advanced conversational AI and revenue acceleration | Completely free with up to 15 agents and full features |
| Free Plan | ✗ | ✓ |
| G2 Rating | 4.4 | 4.5/5 |
Drift ($2500-Custom enterprise pricing) and Tawk.to ($0-$1/hr, free plan available) target different markets - enterprise conversational marketing versus accessible live chat support.
Feature Comparison
Drift specializes in conversational marketing, lead qualification, and sales automation with advanced AI capabilities. Tawk.to focuses on straightforward live chat with visitor monitoring and basic support features.
Pricing Comparison
Tawk.to's free plan and minimal costs make it accessible to businesses of all sizes. Drift's $2500+ enterprise pricing targets large organizations with complex sales and marketing automation needs.
Drift
Pros
- ✓ Powerful conversational AI
- ✓ Strong B2B focus
- ✓ Advanced lead qualification
Cons
- ✗ Extremely expensive pricing
- ✗ Complex setup and learning curve
- ✗ Overkill for small businesses
Tawk.to
Pros
- ✓ Completely free
- ✓ Up to 15 agents
- ✓ Full-featured
Cons
- ✗ Website chat only
- ✗ No messaging platforms
- ✗ Branding on free plan
Verdict
Tawk.to offers exceptional affordability with free live chat, while Drift provides sophisticated conversational marketing and sales automation for enterprises with substantial budgets.
Choose Tawk.to for cost-effective live chat or Drift for enterprise conversational marketing. Consider Converge at $49/mo flat rate for unified customer communication without enterprise-level costs.
Looking for more options? Browse all 750+ platform comparisons, or see all Drift comparisons and all Tawk.to comparisons.