Smooch (Sunshine Conversations) vs Userlike
Converge Team
Side-by-side comparison for 2026
| Feature | Smooch (Sunshine Conversations) | Userlike |
|---|---|---|
| Starting Price | From $115/seat/mo | From $90/mo |
| Best For | Existing Zendesk customers needing omnichannel messaging | European companies requiring GDPR compliance |
| Standout Feature | Deep integration with Zendesk ecosystem | Built-in video calling functionality |
| Free Plan | ✗ | ✓ |
| G2 Rating | 4.2 | 4.3 |
Smooch (now Zendesk Sunshine Conversations) and Userlike serve different segments of the customer communication market. Smooch provides enterprise-grade conversational APIs for omnichannel messaging, while Userlike focuses on live chat solutions for websites and customer service teams.
Understanding their distinct approaches helps determine which platform better suits your communication strategy and technical requirements.
Feature Comparison
Smooch excels in omnichannel messaging with native integrations across WhatsApp, Facebook Messenger, SMS, and other platforms. Its API-first approach enables custom conversation flows and advanced routing logic.
Userlike specializes in website live chat with intelligent visitor identification, proactive messaging, and seamless bot-to-human handoffs. It provides superior analytics for chat performance and customer satisfaction.
Smooch suits businesses requiring complex multi-channel orchestration, while Userlike is ideal for straightforward website customer support.
Pricing Comparison
Smooch pricing starts at $60/month per agent with additional costs for premium channels and API usage, making it expensive for smaller teams but reasonable for enterprise deployments.
Userlike charges €90/month per agent with all features included, providing transparent pricing without hidden API costs or channel fees.
Total cost depends heavily on your channel requirements and team size, with Smooch potentially more expensive due to usage-based components.
Smooch (Sunshine Conversations)
Pros
- ✓ Strong Zendesk integration
- ✓ Good channel coverage
- ✓ Mature platform
Cons
- ✗ Per-agent pricing gets expensive
- ✗ Complex setup process
- ✗ Limited customization options
Userlike
Pros
- ✓ Strong European presence
- ✓ GDPR compliant
- ✓ Good WhatsApp integration
Cons
- ✗ Expensive operator-based pricing
- ✗ Limited customization
- ✗ Fewer integrations than competitors
Verdict
Choose Smooch if you need enterprise-level conversational APIs with extensive channel integrations and custom development capabilities. Choose Userlike if you prefer a ready-to-use live chat solution with strong automation and ease of deployment.
Choose Smooch if: You need sophisticated omnichannel messaging capabilities, require extensive API customization, or manage high-volume conversations across multiple platforms.
Choose Userlike if: You want straightforward live chat implementation, need quick setup without technical complexity, or prefer predictable per-agent pricing.
For budget-conscious teams, Converge offers comprehensive customer communication at $49/month flat rate, eliminating per-agent costs while providing essential messaging features.
Looking for more options? Browse all 750+ platform comparisons, or see all Smooch (Sunshine Conversations) comparisons and all Userlike comparisons.