Groove vs Kayako
Converge Team
Side-by-side comparison for 2026
| Feature | Groove | Kayako |
|---|---|---|
| Starting Price | From $25/seat/mo | From $79/seat/mo |
| Best For | Small teams focused on email-based customer support | Traditional businesses focused on email and phone support |
| Standout Feature | Simple, user-friendly help desk interface | Comprehensive knowledge base with customer portal |
| Free Plan | ✗ | ✗ |
| G2 Rating | 4.5 | 4.2 |
Groove and Kayako represent different approaches to customer support management. Groove emphasizes simplicity and ease of use for small to medium teams, while Kayako focuses on comprehensive customer service features with advanced automation capabilities.
The decision often comes down to whether you prioritize straightforward functionality or need extensive customization and enterprise features.
Feature Comparison
Groove provides streamlined ticketing, knowledge base management, and basic automation features. Its clean interface and straightforward workflows make it accessible for teams wanting quick deployment without extensive configuration.
Kayako offers advanced customer journey mapping, sophisticated automation rules, and comprehensive analytics dashboards. Its multi-brand support and extensive customization options cater to larger organizations with complex support needs.
Groove prioritizes user experience simplicity, while Kayako focuses on feature depth and enterprise scalability.
Pricing Comparison
Groove uses straightforward per-agent pricing starting around $16/agent/month, with transparent pricing tiers that scale predictably with team size.
Kayako employs tiered pricing starting around $15/agent/month for basic plans, but advanced features and customizations can significantly increase costs at enterprise levels.
Groove
Pros
- ✓ Clean, intuitive interface
- ✓ Good email management
- ✓ Solid knowledge base features
Cons
- ✗ Per-agent pricing gets expensive
- ✗ Limited social media integration
- ✗ Basic live chat functionality
Kayako
Pros
- ✓ Comprehensive multi-channel support
- ✓ Strong knowledge base functionality
- ✓ Good reporting capabilities
Cons
- ✗ Per-agent pricing gets expensive
- ✗ Limited social media integrations
- ✗ Complex setup for advanced features
Verdict
Choose Groove if you need simple, intuitive customer support tools with minimal setup complexity. Choose Kayako if you require advanced automation, comprehensive reporting, and enterprise-level customization options.
Choose Groove if: You need simple, effective customer support tools with minimal complexity and quick setup times.
Choose Kayako if: You require advanced automation, comprehensive analytics, and enterprise-level customization capabilities.
For teams seeking balanced functionality without complexity overhead, Converge offers streamlined customer engagement at $49/month flat rate, providing essential support features with modern simplicity.
Looking for more options? Browse all 750+ platform comparisons, or see all Groove comparisons and all Kayako comparisons.