Groove HQ vs LiveChat
Converge Team
Side-by-side comparison for 2026
| Feature | Groove HQ | LiveChat |
|---|---|---|
| Starting Price | From $20/seat/mo | From $49/seat/mo |
| Best For | Small businesses needing simple email-based customer support | E-commerce teams needing visitor tracking with WhatsApp support |
| Standout Feature | Collision detection to prevent duplicate responses | Detailed visitor tracking with real-time website analytics |
| Free Plan | ✗ | ✗ |
| G2 Rating | 4.5 | 4.5/5 |
Groove HQ and LiveChat target different aspects of customer support, with Groove focusing on streamlined help desk operations and LiveChat specializing in real-time customer engagement. Both maintain strong G2 ratings of 4.5/5, but serve distinct organizational priorities.
Groove HQ appeals to teams seeking simplicity in support management, while LiveChat attracts businesses prioritizing immediate customer interaction and sales conversion through chat.
Feature Comparison
Groove HQ emphasizes simplicity with clean ticket management, email integration, and basic automation. Its strength lies in reducing complexity while maintaining essential help desk functionality, making it ideal for teams that want powerful features without overwhelming interfaces.
LiveChat excels in real-time customer interaction with advanced chat widgets, visitor behavior tracking, and proactive engagement tools. Its comprehensive chat analytics help teams understand customer journey patterns and optimize conversion rates.
The core difference: Groove HQ simplifies support operations, while LiveChat maximizes real-time customer engagement opportunities.
Pricing Comparison
Groove HQ's $16-$56 per agent monthly pricing reflects its focus on essential features without unnecessary complexity. Lower tiers include core ticketing and email management, while higher plans add advanced reporting and integrations.
LiveChat's broader $20-$149 per agent monthly range accommodates everything from basic chat functionality to enterprise-grade customer engagement platforms with advanced analytics and integrations.
Groove HQ typically offers better value for teams prioritizing straightforward support management, while LiveChat justifies higher costs through comprehensive chat engagement capabilities.
Groove HQ
Pros
- ✓ Simple, clean interface
- ✓ Good for small teams
- ✓ Affordable entry-level pricing
Cons
- ✗ Limited advanced features
- ✗ No modern messaging integrations
- ✗ Basic automation capabilities
LiveChat
Pros
- ✓ Excellent visitor tracking and analytics
- ✓ Strong integration ecosystem (200+ apps)
- ✓ Reliable WhatsApp Business API support
Cons
- ✗ Per-agent pricing model
- ✗ ChatBot automation is separate product
- ✗ No native Telegram or Zalo support
Verdict
Choose Groove HQ if you value simplicity in help desk operations and prefer $16-$56 per agent monthly for straightforward ticketing and email management. Choose LiveChat if real-time customer engagement drives your business and you can invest $20-$149 per agent monthly in chat-focused tools.
Choose Groove HQ if: You prefer simplified help desk operations, need reliable email-to-ticket conversion, and want essential features without interface complexity.
Choose LiveChat if: Real-time customer engagement is crucial for your business model, you need advanced chat analytics, and visitor behavior tracking drives your support strategy.
Consider Converge at $49/month flat rate if you want both help desk and chat capabilities without choosing between them, especially valuable for teams needing unified customer communication without per-agent cost scaling.
Looking for more options? Browse all 750+ platform comparisons, or see all Groove HQ comparisons and all LiveChat comparisons.