Drift vs LiveChat
Converge Team
Side-by-side comparison for 2026
| Feature | Drift | LiveChat |
|---|---|---|
| Starting Price | From $2500/mo | From $49/seat/mo |
| Best For | Large enterprises with complex B2B sales processes | E-commerce teams needing visitor tracking with WhatsApp support |
| Standout Feature | Advanced conversational AI and revenue acceleration | Detailed visitor tracking with real-time website analytics |
| Free Plan | ✗ | ✗ |
| G2 Rating | 4.4 | 4.5/5 |
Drift and LiveChat target different segments of the customer communication market. Drift positions itself as a conversational marketing platform with enterprise-level pricing, while LiveChat offers a more traditional customer support solution with broader accessibility.
The pricing gap is substantial: Drift starts at $2,500/month with custom enterprise pricing, while LiveChat ranges from $20-$149 per agent monthly, making them suitable for very different business sizes and budgets.
Feature Comparison
Drift excels in conversational marketing with advanced lead qualification, account-based marketing features, and sophisticated chatbot workflows designed to drive sales conversations.
LiveChat focuses on customer support excellence with ticketing integration, detailed visitor tracking, comprehensive reporting, and over 200 third-party integrations for support workflows.
Drift's AI capabilities are more advanced for sales qualification, while LiveChat's automation centers on support efficiency and customer satisfaction metrics.
Pricing Comparison
Drift's enterprise pricing starting at $2,500/month makes it accessible only to larger organizations with substantial customer communication budgets and dedicated marketing teams.
LiveChat's $20-$149 per agent pricing makes it viable for small to medium businesses, with costs scaling predictably based on team size rather than requiring massive upfront investment.
The ROI calculation differs significantly: Drift focuses on lead generation value, while LiveChat emphasizes support efficiency and customer retention benefits.
Drift
Pros
- ✓ Powerful conversational AI
- ✓ Strong B2B focus
- ✓ Advanced lead qualification
Cons
- ✗ Extremely expensive pricing
- ✗ Complex setup and learning curve
- ✗ Overkill for small businesses
LiveChat
Pros
- ✓ Excellent visitor tracking and analytics
- ✓ Strong integration ecosystem (200+ apps)
- ✓ Reliable WhatsApp Business API support
Cons
- ✗ Per-agent pricing model
- ✗ ChatBot automation is separate product
- ✗ No native Telegram or Zalo support
Verdict
Choose Drift if you're an enterprise with significant budget focused on conversational marketing and lead generation. Choose LiveChat if you need comprehensive customer support features at more accessible pricing.
Choose Drift if: You're an enterprise with $30k+ annual budget focused on conversational marketing, lead qualification, and have dedicated sales/marketing teams to maximize the platform.
Choose LiveChat if: You need reliable customer support features, want predictable per-agent pricing, and serve customers across multiple channels with comprehensive support workflows.
For growing teams seeking modern features without enterprise pricing, Converge offers live chat and customer communication tools at $49/month flat rate.
Looking for more options? Browse all 750+ platform comparisons, or see all Drift comparisons and all LiveChat comparisons.