HubSpot Service Hub vs Olark
Converge Team
Side-by-side comparison for 2026
| Feature | HubSpot Service Hub | Olark |
|---|---|---|
| Starting Price | From $90/seat/mo | From $29/seat/mo |
| Best For | Mid to large enterprises already using HubSpot's ecosystem who need comprehensive customer service management with deep CRM integration | Small to medium businesses needing basic live chat |
| Standout Feature | Deep integration with HubSpot's full marketing, sales, and service ecosystem provides unmatched customer lifecycle visibility | Visitor insights and chat targeting |
| Free Plan | ✓ | ✗ |
| G2 Rating | 4.4/5 | 4.2 |
HubSpot Service Hub ($0-$130/agent) and Olark ($29-$39/seat) serve different customer service needs - comprehensive CRM-integrated support versus focused live chat solutions.
Feature Comparison
HubSpot Service Hub includes ticketing, knowledge base, customer feedback, and seamless CRM integration. Olark focuses on live chat with visitor insights, chat routing, and basic automation features.
Pricing Comparison
Olark's $29-$39/seat pricing offers straightforward live chat value. HubSpot's $0-$130/agent pricing scales with comprehensive service features and CRM integration capabilities.
HubSpot Service Hub
Pros
- ✓ Seamless integration with HubSpot CRM and marketing tools
- ✓ Comprehensive automation and workflow capabilities
- ✓ Robust reporting and analytics features
Cons
- ✗ Expensive per-agent pricing model can become costly
- ✗ Complex setup and learning curve for new users
- ✗ Many advanced features locked behind higher-tier plans
Olark
Pros
- ✓ Easy setup and customization
- ✓ Good visitor tracking
- ✓ Reliable uptime
Cons
- ✗ Per-agent pricing gets expensive
- ✗ Limited mobile app functionality
- ✗ No social media integration
Verdict
HubSpot Service Hub provides complete customer service infrastructure with CRM integration, while Olark excels at simple, effective live chat implementation.
Choose Olark for dedicated live chat needs or HubSpot Service Hub for integrated customer service. Consider Converge at $49/mo flat rate for unified communication without per-agent costs.
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