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- Groove vs Whelp
Groove vs Whelp
Side-by-side comparison for 2026
| Feature | Groove | Whelp |
|---|---|---|
| Starting Price | From $25/seat/mo | From $79/seat/mo |
| Best For | Small teams focused on email-based customer support | SMEs and businesses needing comprehensive omnichannel support with AI automation |
| Standout Feature | Simple, user-friendly help desk interface | AI-powered chatbot that can automate up to 60% of customer inquiries with advanced sentiment analysis |
| Free Plan | ✗ | ✓ |
| G2 Rating | 4.5 | N/A |
Groove and Whelp represent two distinct philosophies in customer support software. Groove emphasizes simplicity and email-centric workflows, while Whelp focuses on omnichannel communication with advanced automation features.
Understanding their core differences in user experience, integration capabilities, and pricing structures will help determine which platform aligns better with your support team's workflow and business objectives.
Feature Comparison
Groove excels in email management with its Gmail-like interface, making it intuitive for teams transitioning from email-based support. Its knowledge base is well-integrated, and reporting focuses on essential metrics without overwhelming detail.
Whelp offers superior omnichannel capabilities, supporting WhatsApp, Instagram, Facebook Messenger, and live chat from a unified inbox. Its automation engine is more sophisticated, with conditional workflows and AI-powered routing.
Integration-wise, Groove connects seamlessly with popular tools like Slack, Salesforce, and Zapier, while Whelp provides deeper CRM integrations and custom API flexibility for enterprise needs.
Pricing Comparison
Groove starts at $16/agent/month with unlimited email accounts and basic features, scaling to $36/agent/month for advanced reporting and integrations. No setup fees or hidden costs make budgeting straightforward.
Whelp uses a different model, starting at $39/agent/month for full omnichannel access, with enterprise pricing available for larger teams. While more expensive per agent, the feature density can provide better value for teams needing comprehensive functionality.
Groove
Pros
- ✓ Clean, intuitive interface
- ✓ Good email management
- ✓ Solid knowledge base features
Cons
- ✗ Per-agent pricing gets expensive
- ✗ Limited social media integration
- ✗ Basic live chat functionality
Whelp
Pros
- ✓ Comprehensive omnichannel support across major platforms
- ✓ Strong AI automation capabilities with up to 60% inquiry automation
- ✓ Free plan available for small teams
Cons
- ✗ Per-agent pricing can become expensive for larger teams
- ✗ Limited G2 reviews and ratings for social proof
- ✗ Additional fees for some integrations like WhatsApp on lower tiers
Verdict
Choose Groove if you value email-first support workflows, clean interfaces, and straightforward ticketing without complexity. Choose Whelp if you need comprehensive omnichannel support with advanced automation and real-time collaboration features.
Choose Groove if: Your team prioritizes email support, values simplicity over feature complexity, and needs predictable per-agent pricing without surprises.
Choose Whelp if: You require true omnichannel support, advanced automation capabilities, and can justify higher per-agent costs for comprehensive functionality.
Alternative consideration: For teams seeking powerful customer communication without per-agent pricing complexity, Converge offers a flat $49/month solution that scales with your business growth.
Looking for more options? Browse all 750+ platform comparisons, or see all Groove comparisons and all Whelp comparisons.