Groove HQ vs Textline

Converge Converge Team

Side-by-side comparison for 2026

Feature Groove HQ Textline
Starting Price From $20/seat/mo From $100/mo
Best For Small businesses needing simple email-based customer support Small businesses needing simple SMS messaging
Standout Feature Collision detection to prevent duplicate responses Streamlined SMS-only experience
Free Plan
G2 Rating 4.5 4.2

Groove HQ offers traditional help desk functionality with email-centric workflows, while Textline specializes in business text messaging and SMS customer support. These platforms address different communication preferences and use cases.

Groove HQ provides a familiar email-like interface for support teams, while Textline focuses on real-time SMS conversations that customers increasingly prefer for quick support interactions.

Feature Comparison

Groove HQ excels at email ticket management, knowledge base creation, and team collaboration. It provides reporting, automation rules, and integrations with popular business tools.

Textline specializes in business SMS with features like shared phone numbers, message templates, contact management, and SMS automation. It includes compliance tools for regulated industries.

The key difference is communication channel focus - Groove HQ for comprehensive email support and Textline for SMS-first customer engagement.

Pricing Comparison

Groove HQ pricing starts at $12/user/month for basic plans, with higher tiers offering advanced features like time tracking and custom fields. Costs scale with team size.

Textline offers plans starting around $30/month for small teams, with pricing based on message volume and phone number count rather than per-user fees.

Groove HQ

Pros

  • Simple, clean interface
  • Good for small teams
  • Affordable entry-level pricing

Cons

  • Limited advanced features
  • No modern messaging integrations
  • Basic automation capabilities

Textline

Pros

  • Simple SMS-focused interface
  • Good team collaboration features
  • Reasonable pricing for SMS

Cons

  • SMS only - no other channels
  • Message limits with overage fees
  • Limited automation capabilities

Verdict

Choose Groove HQ if your support strategy centers around email tickets and traditional help desk workflows. Choose Textline if you want to leverage SMS for faster, more personal customer interactions.

Choose Groove HQ if: Your customers prefer email communication and you need comprehensive ticket management with team collaboration features.

Choose Textline if: You want to provide SMS support, need business texting capabilities, or serve customers who prefer quick text-based interactions.

For businesses wanting both email and SMS capabilities in one platform, Converge offers unified communication channels at $49/month flat rate, eliminating the need for separate tools.

Looking for more options? Browse all 750+ platform comparisons, or see all Groove HQ comparisons and all Textline comparisons.

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