Kustomer vs Sendbird
Converge Team
Side-by-side comparison for 2026
| Feature | Kustomer | Sendbird |
|---|---|---|
| Starting Price | From $89/seat/mo | From $399/mo |
| Best For | Enterprise teams needing CRM-integrated customer service | Developers building custom in-app messaging experiences |
| Standout Feature | Unified customer timeline with CRM data integration | Comprehensive SDK with voice, video, and messaging |
| Free Plan | ✗ | ✓ |
| G2 Rating | 4.4/5 | 4.3 |
Kustomer and Sendbird target different communication needs. Kustomer provides a comprehensive customer service platform with unified customer management, while Sendbird specializes in in-app messaging and chat APIs for developers building custom communication experiences.
Your choice depends on whether you need a complete customer service solution or in-app messaging infrastructure.
Feature Comparison
Kustomer delivers complete customer service functionality with unified customer timelines, automated workflows, and comprehensive reporting. It's built for support teams who need immediate productivity without custom development.
Sendbird focuses on in-app messaging with chat APIs, voice/video calling, and live streaming capabilities. It's designed for product teams building custom communication features within their applications.
Kustomer includes ticketing systems, knowledge base management, customer satisfaction tracking, and omnichannel routing. Sendbird provides chat SDKs, moderation tools, push notifications, and real-time messaging infrastructure.
Pricing Comparison
Kustomer charges $89 to $139 per user monthly with all customer service features included. This predictable per-agent pricing works well for traditional support teams.
Sendbird offers a free tier for basic usage, scaling from $399 to $999+ monthly based on monthly active users and feature requirements. This usage-based model can be cost-effective for applications with variable user engagement.
Kustomer
Pros
- ✓ Strong CRM features
- ✓ Customer timeline view
- ✓ Good AI capabilities
Cons
- ✗ Per-seat pricing
- ✗ Complex setup
- ✗ Enterprise-focused
Sendbird
Pros
- ✓ Comprehensive SDK suite
- ✓ Excellent developer documentation
- ✓ Scalable infrastructure
Cons
- ✗ Expensive for small businesses
- ✗ Complex pricing structure
- ✗ Limited social media integrations
Verdict
Choose Kustomer if you need a full-featured customer service platform with comprehensive case management. Choose Sendbird if you're building custom in-app messaging experiences and need developer-friendly chat APIs.
Choose Kustomer if: You need a ready-to-use customer service platform with unified customer views, automation tools, and traditional support workflows.
Choose Sendbird if: You're developing applications that require custom in-app messaging, chat features, or real-time communication capabilities.
For businesses needing reliable customer communication without development complexity or unpredictable usage costs, Converge offers comprehensive features at $49/month flat rate, providing immediate value without per-user or usage-based pricing.
Looking for more options? Browse all 750+ platform comparisons, or see all Kustomer comparisons and all Sendbird comparisons.