Front vs Sprinklr
Converge Team
Side-by-side comparison for 2026
| Feature | Front | Sprinklr |
|---|---|---|
| Starting Price | From $79/seat/mo | From $249/seat/mo |
| Best For | Medium to large technology companies ($10M+ revenue) with complex customer service operations requiring advanced collaboration and automation | Large enterprises and Fortune 100 companies needing comprehensive social media management with advanced governance, compliance, and multi-channel customer service capabilities |
| Standout Feature | AI-powered collaboration platform that transforms shared inboxes into intelligent team workspaces with real-time suggested responses and automated workflows | Enterprise-grade AI platform trained on billions of data points with support for 30+ channels and advanced governance features for highly regulated industries |
| Free Plan | ✗ | ✗ |
| G2 Rating | 4.7/5 | 4.1/5 |
Front and Sprinklr operate in different leagues of customer experience management. Front focuses on team collaboration for customer support, while Sprinklr provides enterprise-grade social media management and customer experience orchestration across all digital touchpoints.
The G2 ratings reflect their different target markets - Front's 4.7/5 rating comes from mid-market teams, while Sprinklr's 4.1/5 rating represents enterprise clients with complex, multi-brand requirements.
Feature Comparison
Front specializes in turning customer conversations into collaborative team efforts through shared inboxes, internal comments, and workflow automation. It excels at email and social media customer support with seamless team handoffs and unified conversation history.
Sprinklr offers comprehensive customer experience management including social media publishing, listening, advertising, and customer care across 30+ channels. It provides enterprise features like brand management, compliance workflows, and advanced analytics that Front simply doesn't address.
Front integrates with productivity tools like Slack and Asana, while Sprinklr provides native capabilities for social media management, content planning, and enterprise-grade reporting that spans entire customer journeys.
Pricing Comparison
Front's $25-$105 per seat monthly pricing targets growing teams and mid-market companies. The cost scales linearly with team size, making it predictable but potentially expensive for larger organizations.
Sprinklr starts at $249 per user monthly with custom enterprise pricing that can reach thousands per month. This reflects its enterprise positioning and comprehensive feature set that replaces multiple point solutions.
The pricing difference is substantial - a 10-person team would pay $250-$1,050 monthly for Front versus $2,490+ monthly for Sprinklr's entry tier, highlighting their different market segments.
Front
Pros
- ✓ Excellent team collaboration features with @mentions and internal comments
- ✓ Modern, intuitive interface familiar to email users
- ✓ Strong AI capabilities including real-time response suggestions
Cons
- ✗ Premium pricing that can be expensive for smaller teams
- ✗ Essential features locked behind higher-tier plans
- ✗ Single channel limitation on Starter plan
Sprinklr
Pros
- ✓ Comprehensive enterprise-grade platform with advanced AI capabilities
- ✓ Supports 30+ social and messaging channels including WhatsApp, Telegram, Instagram, and Discord
- ✓ Robust governance features with approval workflows and audit trails
Cons
- ✗ Expensive per-seat pricing at $249/seat/month ($199 billed annually)
- ✗ Complex implementation that can take months to complete
- ✗ Steep learning curve requiring significant training and support
Verdict
Choose Front if you need collaborative customer support without enterprise complexity. Choose Sprinklr if you're managing customer experience across multiple brands, channels, and require enterprise-grade social media management.
Choose Front if: You need collaborative customer support for a growing team without enterprise complexity or social media management requirements.
Choose Sprinklr if: You're managing customer experience across multiple brands and channels with enterprise-grade requirements and budget to match.
Consider Converge at $49/month flat rate - offering team collaboration for customer support without enterprise complexity or per-user pricing that scales with growth.
Looking for more options? Browse all 750+ platform comparisons, or see all Front comparisons and all Sprinklr comparisons.