Acquire vs Drift
Converge Team
Side-by-side comparison for 2026
| Feature | Acquire | Drift |
|---|---|---|
| Starting Price | From $500/mo | From $2500/mo |
| Best For | Teams needing video support and screen sharing capabilities | Large enterprises with complex B2B sales processes |
| Standout Feature | Video calling and cobrowsing for technical support | Advanced conversational AI and revenue acceleration |
| Free Plan | ✗ | ✗ |
| G2 Rating | 4.4 | 4.4 |
Acquire and Drift both target the customer communication space but serve different needs. Acquire positions itself as a comprehensive customer engagement platform with video chat and co-browsing, while Drift focuses on conversational marketing and sales automation.
The choice depends on whether you prioritize visual customer support capabilities or advanced marketing automation features.
Feature Comparison
Acquire specializes in visual customer support with video chat, screen sharing, and co-browsing capabilities. Its strength lies in providing face-to-face customer interactions and technical support through visual tools.
Drift focuses on conversational marketing with AI-powered chatbots, lead qualification, and sales acceleration. It excels at converting website visitors into qualified leads through automated conversation flows.
For support teams handling complex technical issues, Acquire's visual tools and screen sharing are invaluable. For marketing teams focused on lead generation, Drift's automation and CRM integration provide better sales pipeline management.
Pricing Comparison
Acquire offers more accessible pricing at $25/agent/month with custom enterprise options, making it viable for mid-market companies with reasonable per-agent costs.
Drift starts at $2,500/month minimum with custom enterprise pricing, representing roughly a 100x difference for small teams. This pricing gap makes Drift accessible primarily to large enterprises.
For teams under 20 agents, Acquire's pricing model is significantly more cost-effective. Only large organizations with substantial marketing budgets can justify Drift's premium pricing.
Acquire
Pros
- ✓ Video calling capabilities
- ✓ Screen sharing and cobrowsing
- ✓ Good mobile SDK
Cons
- ✗ Expensive per-agent pricing
- ✗ Limited social media integration
- ✗ Complex interface
Drift
Pros
- ✓ Powerful conversational AI
- ✓ Strong B2B focus
- ✓ Advanced lead qualification
Cons
- ✗ Extremely expensive pricing
- ✗ Complex setup and learning curve
- ✗ Overkill for small businesses
Verdict
Choose Acquire if you need visual support tools like video chat and co-browsing with reasonable per-agent pricing. Choose Drift if you require sophisticated conversational marketing and have an enterprise budget.
Choose Acquire if: You need visual customer support tools like video chat and co-browsing with predictable per-agent pricing for growing teams.
Choose Drift if: You're an enterprise requiring advanced conversational marketing, lead qualification, and have budget for premium automation features.
Consider Converge at $49/month flat rate - it provides modern customer communication features without the complexity or high per-agent costs of either platform.
Looking for more options? Browse all 750+ platform comparisons, or see all Acquire comparisons and all Drift comparisons.