Groove HQ vs Whelp
Converge Team
Side-by-side comparison for 2026
| Feature | Groove HQ | Whelp |
|---|---|---|
| Starting Price | From $20/seat/mo | From $79/seat/mo |
| Best For | Small businesses needing simple email-based customer support | SMEs and businesses needing comprehensive omnichannel support with AI automation |
| Standout Feature | Collision detection to prevent duplicate responses | AI-powered chatbot that can automate up to 60% of customer inquiries with advanced sentiment analysis |
| Free Plan | ✗ | ✓ |
| G2 Rating | 4.5 | N/A |
Groove HQ and Whelp represent different approaches to modern customer support. Groove HQ emphasizes simplicity and email-centric workflows with a clean, intuitive interface, while Whelp focuses on comprehensive omnichannel communication with advanced automation and team collaboration.
Both platforms target growing businesses but with distinct philosophies - Groove HQ prioritizes ease of use and quick implementation, while Whelp offers more sophisticated features for teams handling complex, multi-channel customer interactions.
Feature Comparison
Groove HQ excels in email management with its Gmail-inspired interface, making it immediately familiar to most users. The platform includes solid knowledge base functionality, basic automation rules, and clean reporting that focuses on essential metrics without complexity.
Whelp provides superior omnichannel support with native integrations for WhatsApp Business, Instagram, Facebook Messenger, and traditional channels. Its automation engine is more sophisticated, offering conditional workflows, AI-powered routing, and advanced team collaboration tools.
While Groove HQ integrates well with popular tools like Slack and Salesforce, Whelp offers deeper CRM integrations and more flexible API access for custom workflows and enterprise requirements.
Pricing Comparison
Groove HQ starts at $16/agent/month for core features including unlimited email accounts and basic reporting, scaling to $36/agent/month for advanced integrations and analytics. The pricing is transparent with no hidden fees or setup costs.
Whelp begins at $39/agent/month with full omnichannel access and collaboration features included. While significantly more expensive per agent, the comprehensive feature set can provide better value for teams requiring advanced functionality from the start.
Groove HQ
Pros
- ✓ Simple, clean interface
- ✓ Good for small teams
- ✓ Affordable entry-level pricing
Cons
- ✗ Limited advanced features
- ✗ No modern messaging integrations
- ✗ Basic automation capabilities
Whelp
Pros
- ✓ Comprehensive omnichannel support across major platforms
- ✓ Strong AI automation capabilities with up to 60% inquiry automation
- ✓ Free plan available for small teams
Cons
- ✗ Per-agent pricing can become expensive for larger teams
- ✗ Limited G2 reviews and ratings for social proof
- ✗ Additional fees for some integrations like WhatsApp on lower tiers
Verdict
Choose Groove HQ if you value simplicity, email-focused support workflows, and need a platform that's quick to implement with minimal training. Choose Whelp if you require comprehensive omnichannel capabilities, advanced automation, and real-time team collaboration features.
Choose Groove HQ if: Email is your primary support channel, you value simplicity and quick implementation, and prefer lower per-agent costs with straightforward feature sets.
Choose Whelp if: Omnichannel support is essential, you need advanced automation and team collaboration, and can justify higher costs for comprehensive functionality.
Alternative consideration: Teams seeking powerful customer communication without per-agent pricing complexity should consider Converge's flat $49/month solution that provides full functionality regardless of team size.
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