Comm100 vs Smooch (Sunshine Conversations)

Converge Converge Team

Side-by-side comparison for 2026

Feature Comm100 Smooch (Sunshine Conversations)
Starting Price From $69/seat/mo From $115/seat/mo
Best For Large enterprises needing comprehensive omnichannel support Existing Zendesk customers needing omnichannel messaging
Standout Feature Comprehensive social media monitoring and engagement Deep integration with Zendesk ecosystem
Free Plan
G2 Rating 4.3 4.2

Comm100 and Smooch (now Sunshine Conversations by Zendesk) both enable omnichannel customer communication, but serve different market segments. Comm100 offers a complete customer service platform, while Smooch provides conversation APIs for developers to build custom messaging experiences.

The decision hinges on whether you need an out-of-the-box support solution or want to integrate messaging capabilities into existing systems.

Feature Comparison

Comm100 provides comprehensive customer service tools including live chat, ticketing systems, knowledge base management, and AI-powered chatbots. It's built for support teams who need full functionality without technical complexity.

Smooch (Sunshine Conversations) excels in conversation orchestration across multiple channels through APIs. It enables businesses to build custom messaging workflows, integrate with existing CRM systems, and create unified conversation experiences across web, mobile, and social platforms.

Comm100 suits teams wanting immediate deployment of proven support features, while Smooch serves developers building tailored conversation experiences.

Pricing Comparison

Comm100 uses straightforward per-agent pricing from free (basic features) to $80 monthly for Enterprise plans, making it easy to predict costs as teams grow.

Smooch operates on a per-agent model ranging from $19 to $99 monthly per agent, with pricing tiers based on conversation volume and feature requirements. Additional costs may apply for high-volume usage or premium integrations.

Both platforms use agent-based pricing, but Smooch's range ($19-99) overlaps with Comm100's ($0-80), making direct comparison dependent on specific feature needs and conversation volumes.

Comm100

Pros

  • Comprehensive feature set
  • Good social media integration
  • Strong analytics

Cons

  • Expensive per-agent pricing
  • Complex setup process
  • Limited WhatsApp integration

Smooch (Sunshine Conversations)

Pros

  • Strong Zendesk integration
  • Good channel coverage
  • Mature platform

Cons

  • Per-agent pricing gets expensive
  • Complex setup process
  • Limited customization options

Verdict

Choose Comm100 if you want a complete customer service platform with standard features and agent-based pricing. Choose Smooch if you need flexible conversation APIs and have development resources for custom implementations.

Choose Comm100 if: You need a complete customer service platform, want predictable pricing up to $80 per agent, and prefer minimal technical setup requirements.

Choose Smooch if: You need flexible conversation APIs, have development resources for custom integrations, and your usage fits within the $19-99 per agent range.

Consider Converge at $49 monthly flat rate - delivering comprehensive omnichannel support without per-agent fees or API complexity.

Looking for more options? Browse all 750+ platform comparisons, or see all Comm100 comparisons and all Smooch (Sunshine Conversations) comparisons.

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