Front vs Intercom
Converge Team
Side-by-side comparison for 2026
| Feature | Front | Intercom |
|---|---|---|
| Starting Price | From $79/seat/mo | From $85/seat/mo |
| Best For | Medium to large technology companies ($10M+ revenue) with complex customer service operations requiring advanced collaboration and automation | Well-funded SaaS companies wanting AI-first customer service |
| Standout Feature | AI-powered collaboration platform that transforms shared inboxes into intelligent team workspaces with real-time suggested responses and automated workflows | Fin AI Agent that autonomously resolves customer queries |
| Free Plan | ✗ | ✗ |
| G2 Rating | 4.7/5 | 4.5/5 |
Front and Intercom serve different customer communication needs. Front transforms email into a collaborative team inbox with powerful workflow automation, while Intercom provides a comprehensive messaging platform combining support, marketing, and sales.
Front earns a 4.7/5 G2 rating for its email-centric approach and team collaboration features, while Intercom maintains 4.5/5 for its versatile messaging capabilities across multiple touchpoints.
Feature Comparison
Front excels at email management with features like shared inboxes, email templates, and advanced routing rules. Its collaboration tools include internal comments, @mentions, and workflow automation that turns email into a team sport. The platform integrates deeply with CRMs and productivity tools.
Intercom offers broader messaging capabilities including live chat, in-app messaging, and email, plus marketing automation features like Product Tours and lead qualification bots. Its Resolution Bot handles common queries automatically, while Custom Actions integrate with external tools.
For team collaboration, Front provides superior email-focused workflows, while Intercom offers better cross-channel conversation management and proactive customer engagement tools.
Pricing Comparison
Front pricing ranges from $25 to $105 per seat monthly, with all core features included in base plans. The pricing scales with advanced features like analytics and API access, but remains predictable for budget planning.
Intercom costs $29 to $132 per seat monthly for support features, but marketing and sales tools require separate subscriptions. Advanced features like Product Tours ($499/month) and lead qualification ($999/month) add significant costs for comprehensive usage.
Front
Pros
- ✓ Excellent team collaboration features with @mentions and internal comments
- ✓ Modern, intuitive interface familiar to email users
- ✓ Strong AI capabilities including real-time response suggestions
Cons
- ✗ Premium pricing that can be expensive for smaller teams
- ✗ Essential features locked behind higher-tier plans
- ✗ Single channel limitation on Starter plan
Intercom
Pros
- ✓ Fin AI Agent resolves queries autonomously
- ✓ Beautiful, modern interface design
- ✓ Strong product tour and onboarding features
Cons
- ✗ Premium pricing, especially with AI usage
- ✗ Complex pricing structure
- ✗ Per-resolution AI fees add up
Verdict
Choose Front if email is your primary support channel and you need advanced team collaboration. Choose Intercom if you want integrated marketing, sales, and support messaging with automation.
Choose Front if: Email is your primary support channel, you need advanced team collaboration on shared inboxes, or you want powerful email workflow automation.
Choose Intercom if: You need multichannel messaging beyond email, want to combine support with marketing automation, or require in-app customer engagement tools.
For teams wanting simplicity without per-seat complexity, Converge provides up to 15 agents at $49/month flat - no need to calculate costs per team member or feature add-ons.
Looking for more options? Browse all 750+ platform comparisons, or see all Front comparisons and all Intercom comparisons.