Helpshift vs Twilio Flex
Converge Team
Side-by-side comparison for 2026
| Feature | Helpshift | Twilio Flex |
|---|---|---|
| Starting Price | From $150/mo | From $150/seat/mo |
| Best For | Mobile apps needing in-app customer support | Large enterprises with dedicated development teams and complex contact center needs |
| Standout Feature | Native in-app messaging SDK for mobile apps | Programmable contact center with unlimited customization |
| Free Plan | ✗ | ✗ |
| G2 Rating | 4.3/5 | 4.3 |
Helpshift and Twilio Flex serve different segments of the customer support market. Helpshift offers mobile-first customer service with custom enterprise pricing, while Twilio Flex provides a programmable contact center starting at $150 per agent monthly.
Both platforms target enterprise customers but with different specializations - Helpshift focuses on in-app support and mobile experiences, while Flex emphasizes programmable omnichannel capabilities.
Feature Comparison
Helpshift specializes in mobile customer support with in-app messaging, push notifications, and mobile SDK integration. It includes AI-powered automation, smart routing, and comprehensive mobile analytics.
Twilio Flex offers a fully programmable contact center platform with custom UI development, advanced workflow automation, and omnichannel routing. It supports voice, video, chat, SMS, and email with enterprise-grade security.
Helpshift wins for mobile-centric businesses, while Flex dominates in traditional contact center environments requiring customization.
Pricing Comparison
Helpshift uses custom enterprise pricing based on specific requirements, user volume, and feature needs. Pricing typically scales with mobile app usage and support volume.
Twilio Flex offers transparent pricing starting at $150 per agent monthly, with additional usage-based charges for communications. Enterprise plans include custom pricing for large deployments.
Both platforms require enterprise sales discussions for accurate pricing, but Flex provides clearer starting points for budget planning.
Helpshift
Pros
- ✓ Mobile-first
- ✓ Strong SDK
- ✓ In-app experience
Cons
- ✗ Issue-based pricing caps
- ✗ Mobile-focused
- ✗ Complex integration
Twilio Flex
Pros
- ✓ Highly customizable platform
- ✓ Strong developer ecosystem
- ✓ Reliable infrastructure
Cons
- ✗ Extremely expensive per agent
- ✗ Complex setup requiring developers
- ✗ Usage-based charges add up quickly
Verdict
Choose Helpshift if you need mobile-first support with strong in-app messaging capabilities and G2 rating of 4.3/5. Choose Twilio Flex if you require programmable contact center features with similar 4.3/5 G2 rating and transparent $150+ per agent pricing.
Choose Helpshift if: You prioritize mobile-first support, need in-app messaging integration, and prefer custom enterprise pricing tailored to your mobile app usage.
Choose Twilio Flex if: You need programmable contact center features, transparent pricing starting at $150+ per agent monthly, and omnichannel flexibility.
Consider Converge at $49/month flat rate for straightforward customer support without enterprise complexity or mobile-specific requirements.
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