Freshdesk vs Sprinklr
Converge Team
Side-by-side comparison for 2026
| Feature | Freshdesk | Sprinklr |
|---|---|---|
| Starting Price | From $79/seat/mo | From $249/seat/mo |
| Best For | Mid-sized businesses needing traditional helpdesk with automation | Large enterprises and Fortune 100 companies needing comprehensive social media management with advanced governance, compliance, and multi-channel customer service capabilities |
| Standout Feature | Freddy AI for automated ticket classification and responses | Enterprise-grade AI platform trained on billions of data points with support for 30+ channels and advanced governance features for highly regulated industries |
| Free Plan | ✓ | ✗ |
| G2 Rating | 4.4/5 | 4.1/5 |
Freshdesk and Sprinklr represent two different approaches to customer support - traditional helpdesk versus enterprise customer experience management. Freshdesk (G2 4.4/5) focuses on affordable, straightforward ticketing, while Sprinklr (G2 4.1/5) offers a comprehensive unified platform for large enterprises.
The choice between them often depends on your company size, budget, and whether you need basic helpdesk functionality or enterprise-grade customer experience management.
Feature Comparison
Freshdesk excels as a traditional helpdesk with solid ticketing, knowledge base, and multi-channel support. Its strength lies in simplicity and ease of use, though the interface feels dated compared to modern alternatives.
Sprinklr offers a unified customer experience platform that integrates social media management, customer care, and analytics. It's particularly strong for enterprises managing complex, multi-channel customer interactions at scale.
The key difference: Freshdesk focuses on support tickets, while Sprinklr manages entire customer journeys across all touchpoints.
Pricing Comparison
Freshdesk offers transparent per-agent pricing from $0-$79/agent/month, including a generous free tier for up to 10 agents. This makes it highly accessible for small to medium businesses.
Sprinklr starts at $249/user/month with custom enterprise pricing, making it significantly more expensive. The high cost reflects its comprehensive feature set but can be prohibitive for smaller teams.
For large teams, the per-agent model can become expensive with either platform, making flat-rate alternatives worth considering.
Freshdesk
Pros
- ✓ Mature platform with proven reliability
- ✓ Strong automation and workflow capabilities
- ✓ Good integration ecosystem
Cons
- ✗ Messaging channels require add-ons
- ✗ Interface can feel dated
- ✗ Complex setup for multi-channel
Sprinklr
Pros
- ✓ Comprehensive enterprise-grade platform with advanced AI capabilities
- ✓ Supports 30+ social and messaging channels including WhatsApp, Telegram, Instagram, and Discord
- ✓ Robust governance features with approval workflows and audit trails
Cons
- ✗ Expensive per-seat pricing at $249/seat/month ($199 billed annually)
- ✗ Complex implementation that can take months to complete
- ✗ Steep learning curve requiring significant training and support
Verdict
Choose Freshdesk if you need affordable, reliable helpdesk software with a free tier option. Choose Sprinklr if you're an enterprise requiring unified customer experience management across all channels, especially social media.
Choose Freshdesk if: You need affordable, straightforward helpdesk software with a free tier option and don't mind a somewhat dated interface.
Choose Sprinklr if: You're an enterprise needing unified customer experience management across all channels and have the budget for premium features.
Consider Converge as an alternative: At $49/month flat rate with up to 15 agents, it eliminates per-user costs that make both Freshdesk and Sprinklr expensive for larger teams.
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